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Privacy & Cookie Policy

My Pixel Strategy · Last updated April 2026 · Governed by Australian Privacy Act 1988

Who we are

My Pixel Strategy (MPS) is a marketing strategy consultancy operating in Australia and New Zealand. We provide strategy assessment, positioning, and digital growth services to expertise-led businesses.

This policy explains how we collect, use, and protect personal information submitted through this website. We are committed to complying with the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs).

Business details

  • Business: My Pixel Strategy
  • Website: mypixelstrategy.com
  • Contact: Loading...
  • Location: Australia

Information collected

We only collect information you choose to provide. We do not collect information passively beyond standard analytics and security tools described below.

Contact form submissions

  • Name and business name
  • Email address
  • Industry and location
  • Description of your business problem and marketing history
  • How you found MPS

Automatically collected

  • IP address and general location (via analytics, if consented)
  • Browser type and device information
  • Pages visited and time on site (via analytics, if consented)
  • reCAPTCHA security score (to prevent automated submissions)

Clinic advertising check

The clinic advertising check requires your first name, last name and email address, and will not return a result without them. It also accepts the business website address to check and, optionally, an Australian state.

We ask for your name because every check is recorded against the person who ran it. This is deliberate: it means nobody can run a check against a business and have it appear that the business ran it themselves.

  • Your first name, last name and email address
  • The website address you enter, and the state if you provide one
  • The result of the check, retained as business information
  • A record of which website was checked, and by whom, retained as business information
  • Standard technical data (browser, and a one-way encrypted fingerprint of your IP address) used for rate limiting, security, and to recognise repeat use of the check. We do not retain the IP address itself

The check performs an automated read of pages that are already publicly available on the website you enter, and compares what it finds against published Australian regulator guidance. It produces indicators for a person to review. It is not legal advice, it is not a certification or an audit, and it does not constitute a complaint or report to any regulator. Nothing is published, and no clinic is named publicly.

You may run the check on a business other than your own. Where that happens we keep the record for our own commercial research, because which businesses are checked against which others tells us how operators in a market see one another. We do not tell a business who checked them. If we ever contact a business about a check that someone else ran, we will not identify the person who ran it, and we will not imply that they asked for it themselves.

Results are processed and stored by SigmaSync Pty Ltd, which operates the regulatory ruleset behind the check on our behalf. If you go on to create a SigmaSync portal account from the result, the website address you checked is carried across so your account is set up against the same site, and the check itself is linked to your account.

We do not collect payment information, sensitive personal information, or data from minors. This website is intended for business owners and operators.


How we use it

Information submitted through the contact form is used solely to respond to your enquiry and assess whether an engagement is appropriate. We do not add you to marketing lists or share your information without your consent.

Specifically, we use your information to

  • Review and respond to strategy assessment requests
  • Assess whether an engagement is the right fit for both parties
  • Conduct the scoping conversation if we proceed
  • Maintain records of client communications for the duration of any engagement

We will not use your information for unsolicited marketing, sell it to third parties, or share it outside of the purposes listed above without your explicit consent.


Third parties

This website uses the following third-party services. Each operates under its own privacy policy.

Service Purpose Data shared
Google reCAPTCHA v3 Spam and bot prevention on the contact form IP address, browser data, interaction patterns
Google Analytics Anonymous website traffic analysis (if consented) Anonymised usage data, IP address
Google Fonts Typography loading IP address (standard CDN request)
Hosting provider Website delivery Standard server logs

Google's privacy policy is available at policies.google.com/privacy. reCAPTCHA operates regardless of cookie consent as a security measure.


Cookies

Cookies are small text files stored on your device. This website uses a minimal set of cookies. We ask for your consent before setting non-essential cookies.

Cookie Type Purpose Duration
mps_cookie_consent Essential Stores your cookie preference so we don't ask again 1 year
_ga, _ga_* Analytics Google Analytics — only set if you accept cookies 2 years
reCAPTCHA Security Google reCAPTCHA bot prevention on the contact form Session

Managing your preferences

You can accept or decline non-essential cookies using the banner that appears on your first visit. You can also clear cookies at any time through your browser settings. Declining analytics cookies does not affect your ability to use the site.

To withdraw consent after accepting, clear your browser cookies or contact us and we'll reset your preference.


Data retention

We retain contact form submissions for as long as necessary to respond to your enquiry and, if we proceed to an engagement, for the duration of that engagement plus a reasonable period afterwards for record-keeping purposes.

If no engagement proceeds, we will retain your information for no longer than 12 months from the date of submission. You may request deletion at any time.

Analytics data, where collected, is retained in accordance with Google Analytics' standard retention settings (26 months by default). This can be adjusted on request.


Your rights

Under the Australian Privacy Act 1988, you have the right to:

  • Know what personal information we hold about you
  • Request access to that information
  • Request correction of inaccurate or incomplete information
  • Request deletion of your information (subject to legal obligations)
  • Complain about how we handle your information

New Zealand residents are also protected under the Privacy Act 2020 (NZ). The same rights apply.

To exercise any of these rights, contact us using the details below. We will respond within 30 days.

If you are unsatisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.


Contact us

For any privacy-related questions, access requests, or complaints, contact MPS directly:

  • Email: Loading...
  • Response time: within 30 days for privacy requests

This policy was last updated in April 2026. We may update it from time to time — material changes will be noted with a revised date at the top of this page.

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